ASKANER

Google Ads

Google · Disponível
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GET https://askaner.askan.com.br/api/v1/data/google_ads?fields=date,account_id&date_preset=last_30d
Authorization: Bearer ik_...

Campos (495 métricas, 2047 dimensões)

IDTipoNaturezaDescrição
absolute_top_impression_percentagePERCENTMétricaSearch absolute top impression share is the percentage of your Search ad impressions that are shown in the most prominent Search position.
access_reasonTEXTDimensãoIndicates the reason this account has been granted access to the list. The reason can be SHARED, OWNED, LICENSED or SUBSCRIBED. This field is read-only.
accessible_bidding_strategyTEXTDimensãoResource name of AccessibleBiddingStrategy, a read-only view of the unrestricted attributes of the attached portfolio bidding strategy identified by 'bidding_strategy'. Empty, if the campaign does not use a portfolio strategy. Unrestricted strategy attributes are available to all customers with whom the strategy is shared and are read from the AccessibleBiddingStrategy resource. In contrast, restricted attributes are only available to the owner customer of the strategy and their managers. Restricted attributes can only be read from the BiddingStrategy resource.
accessible_bidding_strategy_idNUMERICMétricaThe ID of the bidding strategy.
accessible_bidding_strategy_maximize_conversion_value_target_roasNUMERICMétricaThe target return on ad spend (ROAS) option. If set, the bid strategy will maximize revenue while averaging the target return on ad spend. If the target ROAS is high, the bid strategy may not be able to spend the full budget. If the target ROAS is not set, the bid strategy will aim to achieve the highest possible ROAS for the budget.
accessible_bidding_strategy_maximize_conversions_target_cpa_microsNUMERICMétricaThe target cost per acquisition (CPA) option. This is the average amount that you would like to spend per acquisition.
accessible_bidding_strategy_nameTEXTDimensãoThe name of the bidding strategy.
accessible_bidding_strategy_owner_customer_idNUMERICMétricaThe ID of the Customer which owns the bidding strategy.
accessible_bidding_strategy_owner_descriptive_nameTEXTDimensãodescriptive_name of the Customer which owns the bidding strategy.
accessible_bidding_strategy_resource_nameTEXTDimensãoThe resource name of the accessible bidding strategy. AccessibleBiddingStrategy resource names have the form: customers/{customer_id}/accessibleBiddingStrategies/{bidding_strategy_id}
accessible_bidding_strategy_target_cpa_target_cpa_microsNUMERICMétricaAverage CPA target. This target should be greater than or equal to minimum billable unit based on the currency for the account.
accessible_bidding_strategy_target_impression_share_cpc_bid_ceiling_microsNUMERICMétricaThe highest CPC bid the automated bidding system is permitted to specify. This is a required field entered by the advertiser that sets the ceiling and specified in local micros.
accessible_bidding_strategy_target_impression_share_locationTEXTDimensãoThe targeted location on the search results page.
accessible_bidding_strategy_target_impression_share_location_fraction_microsNUMERICMétricaThe chosen fraction of ads to be shown in the targeted location in micros. For example, 1% equals 10,000.
accessible_bidding_strategy_target_roas_target_roasNUMERICMétricaThe chosen revenue (based on conversion data) per unit of spend.
accessible_bidding_strategy_target_spend_cpc_bid_ceiling_microsNUMERICMétricaMaximum bid limit that can be set by the bid strategy. The limit applies to all keywords managed by the strategy.
accessible_bidding_strategy_target_spend_target_spend_microsNUMERICMétricaThe spend target under which to maximize clicks. A TargetSpend bidder will attempt to spend the smaller of this value or the natural throttling spend amount. If not specified, the budget is used as the spend target. This field is deprecated and should no longer be used. See https://ads-developers.googleblog.com/2020/05/reminder-about-sunset-creation-of.html for details.
accessible_bidding_strategy_typeTEXTDimensãoThe type of the bidding strategy.
account_currency_codeTEXTDimensãoThe currency in which the account operates. A subset of the currency codes from the ISO 4217 standard is supported.
account_descriptive_nameTEXTDimensãoOptional, non-unique descriptive name of the customer.
account_idTEXTDimensãoThe Google Ads account ID.
account_nameTEXTDimensãoOptional, non-unique descriptive name of the customer.
account_time_zoneTEXTDimensãoThe local timezone ID of the customer.
account_user_list_statusTEXTDimensãoIndicates if this share is still enabled. When a UserList is shared with the user this field is set to ENABLED. Later the userList owner can decide to revoke the share and make it DISABLED. The default value of this field is set to ENABLED.
action_itemsTEXTDimensãoA list of recommendations to improve the ad strength. For example, a recommendation could be "Try adding a few more unique headlines or unpinning some assets.".
active_view_cpmNUMERICMétricaAverage cost of viewable impressions (active_view_impressions).
active_view_ctrNUMERICMétricaActive view measurable clicks divided by active view viewable impressions. This metric is reported only for the Display Network.
active_view_impressionsNUMERICMétricaA measurement of how often your ad has become viewable on a Display Network site.
active_view_measurabilityNUMERICMétricaThe ratio of impressions that could be measured by Active View over the number of served impressions.
active_view_measurable_costNUMERICMétricaThe cost of the impressions you received that were measurable by Active View.
active_view_measurable_cost_microsNUMERICMétricaThe cost of the impressions you received that were measurable by Active View.
active_view_measurable_impressionsNUMERICMétricaThe number of times your ads are appearing on placements in positions where they can be seen.
active_view_viewabilityNUMERICMétricaThe percentage of time when your ad appeared on an Active View enabled site (measurable impressions) and was viewable (viewable impressions).
activity_account_idNUMERICMétricaActivity account ID.
activity_cityCITYDimensãoThe city where the travel activity is available.
activity_countryCOUNTRYDimensãoThe country where the travel activity is available.
activity_ratingNUMERICMétricaActivity rating.
activity_stateTEXTDimensãoThe state where the travel activity is available.
ad_added_by_google_adsBOOLEANDimensãoIndicates if this ad was automatically added by Google Ads and not by a user. For example, this could happen when ads are automatically created as suggestions for new ads based on knowledge of how existing ads are performing.
ad_app_ad_app_deep_linkTEXTDimensãoAn app deep link asset that may be used with the ad.
ad_app_ad_app_deep_link_assetTEXTDimensãoThe Asset resource name of this app deep link asset.
ad_app_ad_descriptionsTEXTDimensãoList of text assets for descriptions. When the ad serves the descriptions will be selected from this list.
ad_app_ad_descriptions_1_textTEXTDimensãoAd app ad description 1 text
ad_app_ad_descriptions_2_textTEXTDimensãoAd app ad description 2 text
ad_app_ad_descriptions_3_textTEXTDimensãoAd app ad description 3 text
ad_app_ad_descriptions_4_textTEXTDimensãoAd app ad description 4 text
ad_app_ad_descriptions_5_textTEXTDimensãoAd app ad description 5 text
ad_app_ad_descriptions_combined_textTEXTDimensãoCombined descriptions for the ad.
ad_app_ad_headlinesTEXTDimensãoList of text assets for headlines. When the ad serves the headlines will be selected from this list.
ad_app_ad_headlines_10_textTEXTDimensãoAd app ad headline 10 text
ad_app_ad_headlines_11_textTEXTDimensãoAd app ad headline 11 text
ad_app_ad_headlines_12_textTEXTDimensãoAd app ad headline 12 text
ad_app_ad_headlines_13_textTEXTDimensãoAd app ad headline 13 text
ad_app_ad_headlines_14_textTEXTDimensãoAd app ad headline 14 text
ad_app_ad_headlines_15_textTEXTDimensãoAd app ad headline 15 text
ad_app_ad_headlines_16_textTEXTDimensãoAd app ad headline 16 text
ad_app_ad_headlines_17_textTEXTDimensãoAd app ad headline 17 text
ad_app_ad_headlines_18_textTEXTDimensãoAd app ad headline 18 text
ad_app_ad_headlines_19_textTEXTDimensãoAd app ad headline 19 text
ad_app_ad_headlines_1_textTEXTDimensãoAd app ad headline 1 text
ad_app_ad_headlines_20_textTEXTDimensãoAd app ad headline 20 text
ad_app_ad_headlines_2_textTEXTDimensãoAd app ad headline 2 text
ad_app_ad_headlines_3_textTEXTDimensãoAd app ad headline 3 text
ad_app_ad_headlines_4_textTEXTDimensãoAd app ad headline 4 text
ad_app_ad_headlines_5_textTEXTDimensãoAd app ad headline 5 text
ad_app_ad_headlines_6_textTEXTDimensãoAd app ad headline 6 text
ad_app_ad_headlines_7_textTEXTDimensãoAd app ad headline 7 text
ad_app_ad_headlines_8_textTEXTDimensãoAd app ad headline 8 text
ad_app_ad_headlines_9_textTEXTDimensãoAd app ad headline 9 text
ad_app_ad_headlines_combined_textTEXTDimensãoCombined headlines for the ad.
ad_app_ad_html5_media_bundlesTEXTDimensãoList of media bundle assets that may be used with the ad.
ad_app_ad_html5_media_bundles_assetTEXTDimensãoThe Asset resource name of this media bundle.
ad_app_ad_imagesTEXTDimensãoList of image assets that may be displayed with the ad.
ad_app_ad_images_assetTEXTDimensãoThe Asset resource name of this image.
ad_app_ad_mandatory_ad_textTEXTDimensãoMandatory ad text.
ad_app_ad_youtube_videosTEXTDimensãoList of YouTube video assets that may be displayed with the ad.
ad_app_ad_youtube_videos_assetTEXTDimensãoThe Asset resource name of this video.
ad_app_engagement_ad_descriptionsTEXTDimensãoList of text assets for descriptions. When the ad serves the descriptions will be selected from this list.
ad_app_engagement_ad_descriptions_1_textTEXTDimensãoAd app engagement ad description 1 text
ad_app_engagement_ad_descriptions_2_textTEXTDimensãoAd app engagement ad description 2 text
ad_app_engagement_ad_descriptions_3_textTEXTDimensãoAd app engagement ad description 3 text
ad_app_engagement_ad_descriptions_4_textTEXTDimensãoAd app engagement ad description 4 text
ad_app_engagement_ad_descriptions_5_textTEXTDimensãoAd app engagement ad description 5 text
ad_app_engagement_ad_descriptions_combined_textTEXTDimensãoCombined descriptions for the ad.
ad_app_engagement_ad_headlinesTEXTDimensãoList of text assets for headlines. When the ad serves the headlines will be selected from this list.
ad_app_engagement_ad_headlines_10_textTEXTDimensãoAd app engagement ad headline 10 text
ad_app_engagement_ad_headlines_11_textTEXTDimensãoAd app engagement ad headline 11 text
ad_app_engagement_ad_headlines_12_textTEXTDimensãoAd app engagement ad headline 12 text
ad_app_engagement_ad_headlines_13_textTEXTDimensãoAd app engagement ad headline 13 text
ad_app_engagement_ad_headlines_14_textTEXTDimensãoAd app engagement ad headline 14 text
ad_app_engagement_ad_headlines_15_textTEXTDimensãoAd app engagement ad headline 15 text
ad_app_engagement_ad_headlines_16_textTEXTDimensãoAd app engagement ad headline 16 text
ad_app_engagement_ad_headlines_17_textTEXTDimensãoAd app engagement ad headline 17 text
ad_app_engagement_ad_headlines_18_textTEXTDimensãoAd app engagement ad headline 18 text
ad_app_engagement_ad_headlines_19_textTEXTDimensãoAd app engagement ad headline 19 text
ad_app_engagement_ad_headlines_1_textTEXTDimensãoAd app engagement ad headline 1 text
ad_app_engagement_ad_headlines_20_textTEXTDimensãoAd app engagement ad headline 20 text
ad_app_engagement_ad_headlines_2_textTEXTDimensãoAd app engagement ad headline 2 text
ad_app_engagement_ad_headlines_3_textTEXTDimensãoAd app engagement ad headline 3 text
ad_app_engagement_ad_headlines_4_textTEXTDimensãoAd app engagement ad headline 4 text
ad_app_engagement_ad_headlines_5_textTEXTDimensãoAd app engagement ad headline 5 text
ad_app_engagement_ad_headlines_6_textTEXTDimensãoAd app engagement ad headline 6 text
ad_app_engagement_ad_headlines_7_textTEXTDimensãoAd app engagement ad headline 7 text
ad_app_engagement_ad_headlines_8_textTEXTDimensãoAd app engagement ad headline 8 text
ad_app_engagement_ad_headlines_9_textTEXTDimensãoAd app engagement ad headline 9 text
ad_app_engagement_ad_headlines_combined_textTEXTDimensãoCombined headlines for the ad.
ad_app_engagement_ad_imagesTEXTDimensãoList of image assets that may be displayed with the ad.
ad_app_engagement_ad_images_assetTEXTDimensãoThe Asset resource name of this image.
ad_app_engagement_ad_videosTEXTDimensãoList of video assets that may be displayed with the ad.
ad_app_engagement_ad_videos_assetTEXTDimensãoThe Asset resource name of this video.
ad_app_pre_registration_ad_descriptionsTEXTDimensãoList of text assets for descriptions. When the ad serves the descriptions will be selected from this list.
ad_app_pre_registration_ad_descriptions_1_textTEXTDimensãoAd app pre registration ad description 1 text
ad_app_pre_registration_ad_descriptions_2_textTEXTDimensãoAd app pre registration ad description 2 text
ad_app_pre_registration_ad_descriptions_3_textTEXTDimensãoAd app pre registration ad description 3 text
ad_app_pre_registration_ad_descriptions_4_textTEXTDimensãoAd app pre registration ad description 4 text
ad_app_pre_registration_ad_descriptions_5_textTEXTDimensãoAd app pre registration ad description 5 text
ad_app_pre_registration_ad_descriptions_combined_textTEXTDimensãoCombined descriptions for the ad.
ad_app_pre_registration_ad_headlinesTEXTDimensãoList of text assets for headlines. When the ad serves the headlines will be selected from this list.
ad_app_pre_registration_ad_headlines_1_textTEXTDimensãoAd app pre registration ad headline 1 text
ad_app_pre_registration_ad_headlines_2_textTEXTDimensãoAd app pre registration ad headline 2 text
ad_app_pre_registration_ad_headlines_3_textTEXTDimensãoAd app pre registration ad headline 3 text
ad_app_pre_registration_ad_headlines_4_textTEXTDimensãoAd app pre registration ad headline 4 text
ad_app_pre_registration_ad_headlines_5_textTEXTDimensãoAd app pre registration ad headline 5 text
ad_app_pre_registration_ad_headlines_combined_textTEXTDimensãoCombined headlines for the ad.
ad_app_pre_registration_ad_imagesTEXTDimensãoList of image asset IDs whose images may be displayed with the ad.
ad_app_pre_registration_ad_images_assetTEXTDimensãoThe Asset resource name of this image.
ad_app_pre_registration_ad_youtube_videosTEXTDimensãoList of YouTube video asset IDs whose videos may be displayed with the ad.
ad_app_pre_registration_ad_youtube_videos_assetTEXTDimensãoThe Asset resource name of this video.
ad_call_ad_business_nameTEXTDimensãoThe business name in the ad.
ad_call_ad_call_trackedBOOLEANDimensãoWhether to enable call tracking for the creative. Enabling call tracking also enables call conversions.
ad_call_ad_conversion_actionTEXTDimensãoThe conversion action to attribute a call conversion to. If not set a default conversion action is used. This field only has effect if call_tracked is set to true. Otherwise this field is ignored.
ad_call_ad_conversion_reporting_stateTEXTDimensãoThe call conversion behavior of this call ad. It can use its own call conversion setting, inherit the account level setting, or be disabled.
ad_call_ad_country_codeCOUNTRYDimensãoThe country code in the ad.
ad_call_ad_description1TEXTDimensãoThe first line of the ad's description.
ad_call_ad_description2TEXTDimensãoThe second line of the ad's description.
ad_call_ad_disable_call_conversionBOOLEANDimensãoWhether to disable call conversion for the creative. If set to true, disables call conversions even when call_tracked is true. If call_tracked is false, this field is ignored.
ad_call_ad_headline1TEXTDimensãoFirst headline in the ad.
ad_call_ad_headline2TEXTDimensãoSecond headline in the ad.
ad_call_ad_path1TEXTDimensãoFirst part of text that can be appended to the URL in the ad. Optional.
ad_call_ad_path2TEXTDimensãoSecond part of text that can be appended to the URL in the ad. This field can only be set when path1 is also set. Optional.
ad_call_ad_phone_numberTEXTDimensãoThe phone number in the ad.
ad_call_ad_phone_number_verification_urlTEXTDimensãoThe URL to be used for phone number verification.
ad_demand_gen_carousel_ad_business_nameTEXTDimensãoRequired. The Advertiser/brand name.
ad_demand_gen_carousel_ad_call_to_action_textTEXTDimensãoCall to action text.
ad_demand_gen_carousel_ad_carousel_cardsTEXTDimensãoRequired. Carousel cards that will display with the ad. Min 2 max 10.
ad_demand_gen_carousel_ad_carousel_cards_assetTEXTDimensãoThe Asset resource name of this discovery carousel card.
ad_demand_gen_carousel_ad_descriptionTEXTDimensãoRequired. The descriptive text of the ad.
ad_demand_gen_carousel_ad_headlineTEXTDimensãoRequired. Headline of the ad.
ad_demand_gen_carousel_ad_logo_imageTEXTDimensãoRequired. Logo image to be used in the ad. The minimum size is 128x128 and the aspect ratio must be 1:1 (+-1%).
ad_demand_gen_carousel_ad_logo_image_assetTEXTDimensãoThe Asset resource name of this image.
ad_demand_gen_multi_asset_ad_business_nameTEXTDimensãoThe Advertiser/brand name. Maximum display width is 25. Required.
ad_demand_gen_multi_asset_ad_call_to_action_textTEXTDimensãoCall to action text.
ad_demand_gen_multi_asset_ad_descriptionsTEXTDimensãoThe descriptive text of the ad. Maximum display width is 90. At least 1 and max 5 descriptions can be specified.
ad_demand_gen_multi_asset_ad_descriptions_1_textTEXTDimensãoAd demand gen multi asset ad description 1 text
ad_demand_gen_multi_asset_ad_descriptions_2_textTEXTDimensãoAd demand gen multi asset ad description 2 text
ad_demand_gen_multi_asset_ad_descriptions_3_textTEXTDimensãoAd demand gen multi asset ad description 3 text
ad_demand_gen_multi_asset_ad_descriptions_4_textTEXTDimensãoAd demand gen multi asset ad description 4 text
ad_demand_gen_multi_asset_ad_descriptions_5_textTEXTDimensãoAd demand gen multi asset ad description 5 text
ad_demand_gen_multi_asset_ad_descriptions_combined_textTEXTDimensãoCombined descriptions for the ad.
ad_demand_gen_multi_asset_ad_headlinesTEXTDimensãoHeadline text asset of the ad. Maximum display width is 30. At least 1 and max 5 headlines can be specified.
ad_demand_gen_multi_asset_ad_headlines_1_textTEXTDimensãoAd demand gen multi asset ad headline 1 text
ad_demand_gen_multi_asset_ad_headlines_2_textTEXTDimensãoAd demand gen multi asset ad headline 2 text
ad_demand_gen_multi_asset_ad_headlines_3_textTEXTDimensãoAd demand gen multi asset ad headline 3 text
ad_demand_gen_multi_asset_ad_headlines_4_textTEXTDimensãoAd demand gen multi asset ad headline 4 text
ad_demand_gen_multi_asset_ad_headlines_5_textTEXTDimensãoAd demand gen multi asset ad headline 5 text
ad_demand_gen_multi_asset_ad_headlines_combined_textTEXTDimensãoCombined headlines for the ad.
ad_demand_gen_multi_asset_ad_lead_form_onlyBOOLEANDimensãoBoolean option that indicates if this ad must be served with lead form.
ad_demand_gen_multi_asset_ad_logo_imagesTEXTDimensãoLogo image assets to be used in the ad. Valid image types are GIF, JPEG, and PNG. The minimum size is 128x128 and the aspect ratio must be 1:1 (+-1%). At least 1 and max 5 logo images can be specified.
ad_demand_gen_multi_asset_ad_logo_images_assetTEXTDimensãoThe Asset resource name of this image.
ad_demand_gen_multi_asset_ad_marketing_imagesTEXTDimensãoMarketing image assets to be used in the ad. Valid image types are GIF, JPEG, and PNG. The minimum size is 600x314 and the aspect ratio must be 1.91:1 (+-1%). Required if square_marketing_images is not present. Combined with square_marketing_images, portrait_marketing_images, and tall_portrait_marketing_images the maximum is 20.
ad_demand_gen_multi_asset_ad_marketing_images_assetTEXTDimensãoThe Asset resource name of this image.
ad_demand_gen_multi_asset_ad_portrait_marketing_imagesTEXTDimensãoPortrait marketing image assets to be used in the ad. Valid image types are GIF, JPEG, and PNG. The minimum size is 480x600 and the aspect ratio must be 4:5 (+-1%). Combined with marketing_images, square_marketing_images, and tall_portrait_marketing_images the maximum is 20.
ad_demand_gen_multi_asset_ad_portrait_marketing_images_assetTEXTDimensãoThe Asset resource name of this image.
ad_demand_gen_multi_asset_ad_square_marketing_imagesTEXTDimensãoSquare marketing image assets to be used in the ad. Valid image types are GIF, JPEG, and PNG. The minimum size is 300x300 and the aspect ratio must be 1:1 (+-1%). Required if marketing_images is not present. Combined with marketing_images, portrait_marketing_images, and tall_portrait_marketing_images the maximum is 20.
ad_demand_gen_multi_asset_ad_square_marketing_images_assetTEXTDimensãoThe Asset resource name of this image.
ad_demand_gen_multi_asset_ad_tall_portrait_marketing_imagesTEXTDimensãoTall portrait marketing image assets to be used in the ad. Valid image types are GIF, JPEG, and PNG. The minimum size is 600x1067 and the aspect ratio must be 9:16 (+-1%). Combined with marketing_images, square_marketing_images, and portrait_marketing_images, the maximum is 20.
ad_demand_gen_multi_asset_ad_tall_portrait_marketing_images_assetTEXTDimensãoThe Asset resource name of this image.
ad_demand_gen_product_ad_breadcrumb1TEXTDimensãoFirst part of text that appears in the ad with the displayed URL.
ad_demand_gen_product_ad_breadcrumb2TEXTDimensãoSecond part of text that appears in the ad with the displayed URL.
ad_demand_gen_product_ad_business_nameTEXTDimensãoRequired. The advertiser/brand name.
ad_demand_gen_product_ad_call_to_actionTEXTDimensãoAsset of type CallToActionAsset used for the "Call To Action" button.
ad_demand_gen_product_ad_call_to_action_assetTEXTDimensãoThe Asset resource name of this call to action asset.
ad_demand_gen_product_ad_descriptionTEXTDimensãoRequired. Text asset used for the description.
ad_demand_gen_product_ad_headlineTEXTDimensãoRequired. Text asset used for the short headline.
ad_demand_gen_product_ad_logo_imageTEXTDimensãoRequired. Logo image to be used in the ad. Valid image types are GIF, JPEG, and PNG. The minimum size is 128x128 and the aspect ratio must be 1:1 (+-1%).
ad_demand_gen_product_ad_logo_image_assetTEXTDimensãoThe Asset resource name of this image.
ad_demand_gen_video_responsive_ad_breadcrumb1TEXTDimensãoFirst part of text that appears in the ad with the displayed URL.
ad_demand_gen_video_responsive_ad_breadcrumb2TEXTDimensãoSecond part of text that appears in the ad with the displayed URL.
ad_demand_gen_video_responsive_ad_business_nameTEXTDimensãoRequired. The advertiser/brand name.
ad_demand_gen_video_responsive_ad_call_to_actionsTEXTDimensãoAssets of type CallToActionAsset used for the "Call To Action" button.
ad_demand_gen_video_responsive_ad_call_to_actions_assetTEXTDimensãoThe Asset resource name of this call to action asset.
ad_demand_gen_video_responsive_ad_descriptionsTEXTDimensãoList of text assets used for the description.
ad_demand_gen_video_responsive_ad_descriptions_1_textTEXTDimensãoAd demand gen video responsive ad description 1 text
ad_demand_gen_video_responsive_ad_descriptions_2_textTEXTDimensãoAd demand gen video responsive ad description 2 text
ad_demand_gen_video_responsive_ad_descriptions_3_textTEXTDimensãoAd demand gen video responsive ad description 3 text
ad_demand_gen_video_responsive_ad_descriptions_4_textTEXTDimensãoAd demand gen video responsive ad description 4 text
ad_demand_gen_video_responsive_ad_descriptions_5_textTEXTDimensãoAd demand gen video responsive ad description 5 text
ad_demand_gen_video_responsive_ad_descriptions_combined_textTEXTDimensãoCombined descriptions for the ad.
ad_demand_gen_video_responsive_ad_headlinesTEXTDimensãoList of text assets used for the short headline.
ad_demand_gen_video_responsive_ad_headlines_1_textTEXTDimensãoAd demand gen video responsive ad headline 1 text
ad_demand_gen_video_responsive_ad_headlines_2_textTEXTDimensãoAd demand gen video responsive ad headline 2 text
ad_demand_gen_video_responsive_ad_headlines_3_textTEXTDimensãoAd demand gen video responsive ad headline 3 text
ad_demand_gen_video_responsive_ad_headlines_4_textTEXTDimensãoAd demand gen video responsive ad headline 4 text
ad_demand_gen_video_responsive_ad_headlines_5_textTEXTDimensãoAd demand gen video responsive ad headline 5 text
ad_demand_gen_video_responsive_ad_headlines_combined_textTEXTDimensãoCombined headlines for the ad.
ad_demand_gen_video_responsive_ad_logo_imagesTEXTDimensãoLogo image to be used in the ad. Valid image types are GIF, JPEG, and PNG. The minimum size is 128x128 and the aspect ratio must be 1:1 (+-1%).
ad_demand_gen_video_responsive_ad_logo_images_assetTEXTDimensãoThe Asset resource name of this image.
ad_demand_gen_video_responsive_ad_long_headlinesTEXTDimensãoList of text assets used for the long headline.
ad_demand_gen_video_responsive_ad_long_headlines_1_textTEXTDimensãoAd demand gen video responsive ad long headline 1 text
ad_demand_gen_video_responsive_ad_long_headlines_2_textTEXTDimensãoAd demand gen video responsive ad long headline 2 text
ad_demand_gen_video_responsive_ad_long_headlines_3_textTEXTDimensãoAd demand gen video responsive ad long headline 3 text
ad_demand_gen_video_responsive_ad_long_headlines_4_textTEXTDimensãoAd demand gen video responsive ad long headline 4 text
ad_demand_gen_video_responsive_ad_long_headlines_5_textTEXTDimensãoAd demand gen video responsive ad long headline 5 text
ad_demand_gen_video_responsive_ad_long_headlines_combined_textTEXTDimensãoCombined long headlines for the ad.
ad_demand_gen_video_responsive_ad_videosTEXTDimensãoList of YouTube video assets used for the ad.
ad_demand_gen_video_responsive_ad_videos_assetTEXTDimensãoThe Asset resource name of this video.
ad_destination_typeTEXTDimensãoAd Destination type.
ad_device_preferenceTEXTDimensãoThe device preference for the ad. You can only specify a preference for mobile devices. When this preference is set the ad will be preferred over other ads when being displayed on a mobile device. The ad can still be displayed on other device types, for example, if no other ads are available. If unspecified (no device preference), all devices are targeted. This is only supported by some ad types.
ad_display_upload_ad_display_upload_product_typeTEXTDimensãoThe product type of this ad. See comments on the enum for details.
ad_display_upload_ad_media_bundleTEXTDimensãoA media bundle asset to be used in the ad. For information about the media bundle for HTML5_UPLOAD_AD, see https://support.google.com/google-ads/answer/1722096 Media bundles that are part of dynamic product types use a special format that needs to be created through the Google Web Designer. See https://support.google.com/webdesigner/answer/7543898 for more information.
ad_display_upload_ad_media_bundle_assetTEXTDimensãoThe Asset resource name of this media bundle.
ad_display_urlTEXTDimensãoThe URL that appears in the ad description for some ad formats.
ad_expanded_dynamic_search_ad_descriptionTEXTDimensãoThe description of the ad.
ad_expanded_dynamic_search_ad_description2TEXTDimensãoThe second description of the ad.
ad_expanded_text_ad_descriptionTEXTDimensãoThe description of the ad.
ad_expanded_text_ad_description2TEXTDimensãoThe second description of the ad.
ad_expanded_text_ad_headline_part1TEXTDimensãoThe first part of the ad's headline.
ad_expanded_text_ad_headline_part2TEXTDimensãoThe second part of the ad's headline.
ad_expanded_text_ad_headline_part3TEXTDimensãoThe third part of the ad's headline.
ad_expanded_text_ad_path1TEXTDimensãoThe text that can appear alongside the ad's displayed URL.
ad_expanded_text_ad_path2TEXTDimensãoAdditional text that can appear alongside the ad's displayed URL.
ad_final_app_urlsTEXTDimensãoA list of final app URLs that will be used on mobile if the user has the specific app installed.
ad_final_mobile_urlsTEXTDimensãoThe list of possible final mobile URLs after all cross-domain redirects for the ad.
ad_final_url_suffixTEXTDimensãoThe suffix to use when constructing a final URL.
ad_final_urlsTEXTDimensãoThe list of possible final URLs after all cross-domain redirects for the ad.
ad_format_typeTEXTDimensãoAd Format type.
ad_groupTEXTDimensãoThe ad group to which the criterion belongs.
ad_group_adTEXTDimensãoThe ad group ad to which the asset is linked.
ad_group_ad_action_itemsTEXTDimensãoA list of recommendations to improve the ad strength. For example, a recommendation could be "Try adding a few more unique headlines or unpinning some assets.".
ad_group_ad_ad_added_by_google_adsBOOLEANDimensãoIndicates if this ad was automatically added by Google Ads and not by a user. For example, this could happen when ads are automatically created as suggestions for new ads based on knowledge of how existing ads are performing.
ad_group_ad_ad_app_ad_app_deep_linkTEXTDimensãoAn app deep link asset that may be used with the ad.
ad_group_ad_ad_app_ad_app_deep_link_assetTEXTDimensãoThe Asset resource name of this app deep link asset.
ad_group_ad_ad_app_ad_descriptionsTEXTDimensãoList of text assets for descriptions. When the ad serves the descriptions will be selected from this list.
ad_group_ad_ad_app_ad_headlinesTEXTDimensãoList of text assets for headlines. When the ad serves the headlines will be selected from this list.
ad_group_ad_ad_app_ad_html5_media_bundlesTEXTDimensãoList of media bundle assets that may be used with the ad.
ad_group_ad_ad_app_ad_html5_media_bundles_assetTEXTDimensãoThe Asset resource name of this media bundle.
ad_group_ad_ad_app_ad_imagesTEXTDimensãoList of image assets that may be displayed with the ad.
ad_group_ad_ad_app_ad_images_assetTEXTDimensãoThe Asset resource name of this image.
ad_group_ad_ad_app_ad_mandatory_ad_textTEXTDimensãoMandatory ad text.
ad_group_ad_ad_app_ad_youtube_videosTEXTDimensãoList of YouTube video assets that may be displayed with the ad.
ad_group_ad_ad_app_ad_youtube_videos_assetTEXTDimensãoThe Asset resource name of this video.
ad_group_ad_ad_app_engagement_ad_descriptionsTEXTDimensãoList of text assets for descriptions. When the ad serves the descriptions will be selected from this list.
ad_group_ad_ad_app_engagement_ad_headlinesTEXTDimensãoList of text assets for headlines. When the ad serves the headlines will be selected from this list.
ad_group_ad_ad_app_engagement_ad_imagesTEXTDimensãoList of image assets that may be displayed with the ad.
ad_group_ad_ad_app_engagement_ad_images_assetTEXTDimensãoThe Asset resource name of this image.
ad_group_ad_ad_app_engagement_ad_videosTEXTDimensãoList of video assets that may be displayed with the ad.
ad_group_ad_ad_app_engagement_ad_videos_assetTEXTDimensãoThe Asset resource name of this video.
ad_group_ad_ad_app_pre_registration_ad_descriptionsTEXTDimensãoList of text assets for descriptions. When the ad serves the descriptions will be selected from this list.
ad_group_ad_ad_app_pre_registration_ad_headlinesTEXTDimensãoList of text assets for headlines. When the ad serves the headlines will be selected from this list.
ad_group_ad_ad_app_pre_registration_ad_imagesTEXTDimensãoList of image asset IDs whose images may be displayed with the ad.
ad_group_ad_ad_app_pre_registration_ad_images_assetTEXTDimensãoThe Asset resource name of this image.
ad_group_ad_ad_app_pre_registration_ad_youtube_videosTEXTDimensãoList of YouTube video asset IDs whose videos may be displayed with the ad.
ad_group_ad_ad_app_pre_registration_ad_youtube_videos_assetTEXTDimensãoThe Asset resource name of this video.
ad_group_ad_ad_call_ad_business_nameTEXTDimensãoThe business name in the ad.
ad_group_ad_ad_call_ad_call_trackedBOOLEANDimensãoWhether to enable call tracking for the creative. Enabling call tracking also enables call conversions.
ad_group_ad_ad_call_ad_conversion_actionTEXTDimensãoThe conversion action to attribute a call conversion to. If not set a default conversion action is used. This field only has effect if call_tracked is set to true. Otherwise this field is ignored.
ad_group_ad_ad_call_ad_conversion_reporting_stateTEXTDimensãoThe call conversion behavior of this call ad. It can use its own call conversion setting, inherit the account level setting, or be disabled.
ad_group_ad_ad_call_ad_country_codeCOUNTRYDimensãoThe country code in the ad.
ad_group_ad_ad_call_ad_description1TEXTDimensãoThe first line of the ad's description.
ad_group_ad_ad_call_ad_description2TEXTDimensãoThe second line of the ad's description.
ad_group_ad_ad_call_ad_disable_call_conversionBOOLEANDimensãoWhether to disable call conversion for the creative. If set to true, disables call conversions even when call_tracked is true. If call_tracked is false, this field is ignored.
ad_group_ad_ad_call_ad_headline1TEXTDimensãoFirst headline in the ad.
ad_group_ad_ad_call_ad_headline2TEXTDimensãoSecond headline in the ad.
ad_group_ad_ad_call_ad_path1TEXTDimensãoFirst part of text that can be appended to the URL in the ad. Optional.
ad_group_ad_ad_call_ad_path2TEXTDimensãoSecond part of text that can be appended to the URL in the ad. This field can only be set when path1 is also set. Optional.
ad_group_ad_ad_call_ad_phone_numberTEXTDimensãoThe phone number in the ad.
ad_group_ad_ad_call_ad_phone_number_verification_urlTEXTDimensãoThe URL to be used for phone number verification.
ad_group_ad_ad_demand_gen_carousel_ad_business_nameTEXTDimensãoRequired. The Advertiser/brand name.
ad_group_ad_ad_demand_gen_carousel_ad_call_to_action_textTEXTDimensãoCall to action text.
ad_group_ad_ad_demand_gen_carousel_ad_carousel_cardsTEXTDimensãoRequired. Carousel cards that will display with the ad. Min 2 max 10.
ad_group_ad_ad_demand_gen_carousel_ad_carousel_cards_assetTEXTDimensãoThe Asset resource name of this discovery carousel card.
ad_group_ad_ad_demand_gen_carousel_ad_descriptionTEXTDimensãoRequired. The descriptive text of the ad.
ad_group_ad_ad_demand_gen_carousel_ad_headlineTEXTDimensãoRequired. Headline of the ad.
ad_group_ad_ad_demand_gen_carousel_ad_logo_imageTEXTDimensãoRequired. Logo image to be used in the ad. The minimum size is 128x128 and the aspect ratio must be 1:1 (+-1%).
ad_group_ad_ad_demand_gen_carousel_ad_logo_image_assetTEXTDimensãoThe Asset resource name of this image.
ad_group_ad_ad_demand_gen_multi_asset_ad_business_nameTEXTDimensãoThe Advertiser/brand name. Maximum display width is 25. Required.
ad_group_ad_ad_demand_gen_multi_asset_ad_call_to_action_textTEXTDimensãoCall to action text.
ad_group_ad_ad_demand_gen_multi_asset_ad_descriptionsTEXTDimensãoThe descriptive text of the ad. Maximum display width is 90. At least 1 and max 5 descriptions can be specified.
ad_group_ad_ad_demand_gen_multi_asset_ad_headlinesTEXTDimensãoHeadline text asset of the ad. Maximum display width is 30. At least 1 and max 5 headlines can be specified.
ad_group_ad_ad_demand_gen_multi_asset_ad_lead_form_onlyBOOLEANDimensãoBoolean option that indicates if this ad must be served with lead form.
ad_group_ad_ad_demand_gen_multi_asset_ad_logo_imagesTEXTDimensãoLogo image assets to be used in the ad. Valid image types are GIF, JPEG, and PNG. The minimum size is 128x128 and the aspect ratio must be 1:1 (+-1%). At least 1 and max 5 logo images can be specified.
ad_group_ad_ad_demand_gen_multi_asset_ad_logo_images_assetTEXTDimensãoThe Asset resource name of this image.
ad_group_ad_ad_demand_gen_multi_asset_ad_marketing_imagesTEXTDimensãoMarketing image assets to be used in the ad. Valid image types are GIF, JPEG, and PNG. The minimum size is 600x314 and the aspect ratio must be 1.91:1 (+-1%). Required if square_marketing_images is not present. Combined with square_marketing_images, portrait_marketing_images, and tall_portrait_marketing_images the maximum is 20.
ad_group_ad_ad_demand_gen_multi_asset_ad_marketing_images_assetTEXTDimensãoThe Asset resource name of this image.
ad_group_ad_ad_demand_gen_multi_asset_ad_portrait_marketing_imagesTEXTDimensãoPortrait marketing image assets to be used in the ad. Valid image types are GIF, JPEG, and PNG. The minimum size is 480x600 and the aspect ratio must be 4:5 (+-1%). Combined with marketing_images, square_marketing_images, and tall_portrait_marketing_images the maximum is 20.
ad_group_ad_ad_demand_gen_multi_asset_ad_portrait_marketing_images_assetTEXTDimensãoThe Asset resource name of this image.
ad_group_ad_ad_demand_gen_multi_asset_ad_square_marketing_imagesTEXTDimensãoSquare marketing image assets to be used in the ad. Valid image types are GIF, JPEG, and PNG. The minimum size is 300x300 and the aspect ratio must be 1:1 (+-1%). Required if marketing_images is not present. Combined with marketing_images, portrait_marketing_images, and tall_portrait_marketing_images the maximum is 20.
ad_group_ad_ad_demand_gen_multi_asset_ad_square_marketing_images_assetTEXTDimensãoThe Asset resource name of this image.
ad_group_ad_ad_demand_gen_multi_asset_ad_tall_portrait_marketing_imagesTEXTDimensãoTall portrait marketing image assets to be used in the ad. Valid image types are GIF, JPEG, and PNG. The minimum size is 600x1067 and the aspect ratio must be 9:16 (+-1%). Combined with marketing_images, square_marketing_images, and portrait_marketing_images, the maximum is 20.
ad_group_ad_ad_demand_gen_multi_asset_ad_tall_portrait_marketing_images_assetTEXTDimensãoThe Asset resource name of this image.

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