Facebook Page Insights (Meta)

Redes sociais · Disponível

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GET https://askaner.askan.com.br/api/v1/data/facebook_organic?fields=date,account_id&date_preset=last_30d
Authorization: Bearer ik_...

Campos (195 métricas, 128 dimensões)

ID	Tipo	Natureza	Descrição
`comment_attachment_description`	TEXT	Dimensão	The description of the attachment included in the Facebook comment.
`comment_attachment_title`	TEXT	Dimensão	Title of the attachment included in the Facebook comment.
`comment_attachment_type`	TEXT	Dimensão	Type of the attachment included in the Facebook comment. Possible types include: album, animated_image_autoplay, checkin, cover_photo, event, link, multiple, music, note, offer, photo, profile_media, status, video, video_autoplay, etc.
`comment_attachment_url`	TEXT	Dimensão	URL of the attachment included in the Facebook comment.
`comment_id`	TEXT	Dimensão	Unique ID linked to a Facebook comment.
`comment_is_hidden`	BOOLEAN	Dimensão	Whether the comment is hidden from the Page's public timeline. True if hidden, False if visible.
`comment_like_count`	NUMERIC	Métrica	The number of like reactions on the comment.
`comment_parent_id`	TEXT	Dimensão	For comment replies, this the comment that this is a reply to.
`comment_reply_count`	NUMERIC	Métrica	The total number of all replies to a comment.
`comment_text`	TEXT	Dimensão	The text of the Facebook comment. Tags are excluded.
`comment_timestamp`	TIMESTAMP	Dimensão	The time the Facebook comment was created.
`page_call_phone_clicks_by_age_gender_logged_in_unique`	TEXT	Dimensão	Number of people who logged in to Facebook and clicked the Call Now button, broken down by age and gender group.
`page_call_phone_clicks_by_site_logged_in_unique`	TEXT	Dimensão	The number of people who clicked your Page's phone number or Call Now button while they were logged into Facebook, broken down by the type of device they used.
`page_call_phone_clicks_logged_in_by_city_unique`	TEXT	Dimensão	Number of people who logged in to Facebook and clicked the Call Now button, broken down by city.
`page_call_phone_clicks_logged_in_by_country_unique`	TEXT	Dimensão	Number of people who logged in to Facebook and clicked the Call Now button, broken down by countries.
`page_call_phone_clicks_logged_in_unique`	TEXT	Dimensão	Number of people who logged in to Facebook and clicked the Call Now button.
`page_consumptions`	NUMERIC	Métrica	The number of times people clicked on any of your content.
`page_consumptions_by_consumption_type`	OBJECT	Dimensão	The number of times people clicked on any of your content, by type. Types include link_click, other_click, photo_view, and video_view.
`page_consumptions_by_consumption_type_link_clicks`	NUMERIC	Métrica	The number of times people clicked on any of your content, by link_click type.
`page_consumptions_by_consumption_type_other_clicks`	NUMERIC	Métrica	The number of times people clicked on any of your content, by other_click type.
`page_consumptions_by_consumption_type_photo_view`	NUMERIC	Métrica	The number of times people clicked on any of your content, by photo_view type.
`page_consumptions_by_consumption_type_unique`	OBJECT	Dimensão	The number of people who clicked on any of your content, by type. Types include link_click, other_click, photo_view, and video_view.
`page_consumptions_by_consumption_type_unique_link_clicks`	NUMERIC	Métrica	The number of people who clicked on any of your content, by link_click type.
`page_consumptions_by_consumption_type_unique_other_clicks`	NUMERIC	Métrica	The number of people who clicked on any of your content, by other_click type.
`page_consumptions_by_consumption_type_unique_photo_view`	NUMERIC	Métrica	The number of people who clicked on any of your content, by photo_view type.
`page_consumptions_by_consumption_type_unique_video_view`	NUMERIC	Métrica	The number of people who clicked on any of your content, by video_view type.
`page_consumptions_by_consumption_type_video_view`	NUMERIC	Métrica	The number of times people clicked on any of your content, by video_view type.
`page_consumptions_unique`	NUMERIC	Métrica	The number of people who clicked on any of your content.
`page_cta_clicks_by_age_gender_logged_in_unique`	TEXT	Dimensão	Number of people who are logged in to Facebook and clicked the Page CTA button, broken down by age and gender group.
`page_cta_clicks_by_site_logged_in_unique`	TEXT	Dimensão	Number of people who are logged in to Facebook and clicked on the CTA button, broken down by www, mobile, api or other.
`page_cta_clicks_logged_in_by_city_unique`	TEXT	Dimensão	Number of people who are logged in to Facebook and clicked the Page CTA button, broken down by city.
`page_cta_clicks_logged_in_by_country_unique`	TEXT	Dimensão	Number of people who are logged in to Facebook and clicked the Page CTA button, broken down by country.
`page_cta_clicks_logged_in_total`	NUMERIC	Métrica	Total number of clicks on the Page CTA button by people who are logged in to Facebook.
`page_cta_clicks_logged_in_unique`	NUMERIC	Métrica	Unique number of clicks on the Page CTA button by people who are logged in to Facebook.
`page_engaged_users`	NUMERIC	Métrica	The number of people who engaged with your Page. Engagement includes any click.
`page_fans_age`	TEXT	Dimensão	The number of people who have liked your Page, broken down by age (should be used with 'page_fans_likes' and 'date' fields together)
`page_fans_gender`	TEXT	Dimensão	The number of people who have liked your Page, broken down by gender (should be used with 'page_fans_likes' and 'date' fields together)
`page_fans_gender_age`	TEXT	Dimensão	The number of people who have liked your Page, broken down by gender and age (should be used with 'page_fans_likes' and 'date' fields together)
`page_fans_online`	TEXT	Dimensão	The number of your fans who saw any posts on Facebook on a given day, broken down by hour of day in PST/PDT.
`page_fans_online_per_day`	NUMERIC	Métrica	The number of your fans who saw any posts on Facebook on a given day.
`page_get_directions_clicks_by_age_gender_logged_in_unique`	TEXT	Dimensão	Number of people who logged in to Facebook and clicked the Get Directions button, broken down by age and gender group.
`page_get_directions_clicks_by_site_logged_in_unique`	TEXT	Dimensão	Number of people who logged in to Facebook and clicked the Get Directions button, broken down by www, mobile, api or other.
`page_get_directions_clicks_logged_in_by_city_unique`	TEXT	Dimensão	Number of people who logged in to Facebook and clicked the Get Directions button, broken down by city.
`page_get_directions_clicks_logged_in_by_country_unique`	TEXT	Dimensão	Number of people who logged in to Facebook and clicked the Get Directions button, broken down by country.
`page_get_directions_clicks_logged_in_unique`	NUMERIC	Métrica	Number of people who logged in to Facebook and clicked the Get Directions button.
`page_impressions_organic_unique_v2`	NUMERIC	Métrica	This metric counts reach from the organic distribution of your Facebook Page and Page content. This metric is estimated.
`page_impressions_organic_v2`	NUMERIC	Métrica	The number of times any post or story content from your Page or about your Page entered a person's screen through unpaid distribution.
`page_negative_feedback`	NUMERIC	Métrica	The number of times people took a negative action (e.g., un-liked or hid a post).
`page_negative_feedback_by_type`	OBJECT	Dimensão	The number of times people took a negative action broken down by type.
`page_negative_feedback_by_type_hide_all_clicks`	NUMERIC	Métrica	Number of hide_all_clicks actions.
`page_negative_feedback_by_type_hide_clicks`	NUMERIC	Métrica	Number of hide_clicks actions.
`page_negative_feedback_by_type_report_spam_clicks`	NUMERIC	Métrica	Number of report_spam_clicks actions.
`page_negative_feedback_by_type_unique`	OBJECT	Dimensão	The number of people who took a negative action broken down by type.
`page_negative_feedback_by_type_unique_hide_all_clicks`	NUMERIC	Métrica	The number of people who took hide_all_clicks actions.
`page_negative_feedback_by_type_unique_hide_clicks`	NUMERIC	Métrica	The number of people who took hide_clicks actions.
`page_negative_feedback_by_type_unique_report_spam_clicks`	NUMERIC	Métrica	The number of people who took report_spam_clicks actions.
`page_negative_feedback_by_type_unique_unlike_page_clicks`	NUMERIC	Métrica	The number of people who took unlike_page_clicks actions.
`page_negative_feedback_by_type_unlike_page_clicks`	NUMERIC	Métrica	Number of unlike_page_clicks actions.
`page_negative_feedback_unique`	NUMERIC	Métrica	The number of people who took a negative action (e.g., un-liked or hid a post).
`page_places_checkin_mobile`	NUMERIC	Métrica	The number of times people checked into a place using mobile phones.
`page_places_checkin_mobile_unique`	NUMERIC	Métrica	The number of people who checked into a place using mobile phones.
`page_places_checkin_total`	NUMERIC	Métrica	The number of times people checked into a place.
`page_places_checkin_total_unique`	NUMERIC	Métrica	The number of people who checked into a place.
`page_places_checkins_by_age_gender`	NUMERIC	Métrica	gender and age of people who checked in at your Place.
`page_places_checkins_by_country`	NUMERIC	Métrica	top countries of people who checked into your Place.
`page_places_checkins_by_locale`	NUMERIC	Métrica	top locales of people who checked into your Place.
`page_positive_feedback_by_type`	TEXT	Dimensão	The number of times people took a positive action broken down by type.
`page_positive_feedback_by_type_unique`	TEXT	Dimensão	The number of people who took a positive action broken down by type.
`page_website_clicks_by_age_gender_logged_in_unique`	TEXT	Dimensão	Number of people who logged in to Facebook and clicked the goto website CTA button, broken down by age and gender group.
`page_website_clicks_by_site_logged_in_unique`	TEXT	Dimensão	Number of people who logged in to Facebook and clicked the Page CTA button, broken down by www, mobile, api and other.
`page_website_clicks_logged_in_by_city_unique`	TEXT	Dimensão	Number of people who logged in to Facebook and clicked the goto website CTA button, broken down by city.
`page_website_clicks_logged_in_by_country_unique`	TEXT	Dimensão	Number of people who logged in to Facebook and clicked the goto website CTA button, broken down by country.
`page_website_clicks_logged_in_unique`	NUMERIC	Métrica	Number of people who logged in to Facebook and clicked the goto website CTA button.
`post_clicks_unique`	NUMERIC	Métrica	The number of people who clicked anywhere in your post without generating a story.
`post_negative_feedback_by_type_hide_all_clicks`	NUMERIC	Métrica	Number of negative actions taken on your post (hide all clicks).
`post_negative_feedback_by_type_hide_clicks`	NUMERIC	Métrica	Number of negative actions taken on your post (hide all clicks).
`post_negative_feedback_by_type_unique_hide_all_clicks`	NUMERIC	Métrica	The number of people who performed a negative action in your post (hide all clicks).
`current_location`	TEXT	Dimensão	The current location of the Page.
`name_with_location_descriptor`	TEXT	Dimensão	The name of the Page with its location and/or global brand descriptor. Only visible to a Page admin.
`page_actions_post_reactions_anger_total`	NUMERIC	Métrica	Daily total post anger reactions of a page.
`page_actions_post_reactions_haha_total`	NUMERIC	Métrica	Daily total post haha reactions of a page.
`page_actions_post_reactions_like_total`	NUMERIC	Métrica	Daily total post like reactions of a page.
`page_actions_post_reactions_love_total`	NUMERIC	Métrica	Daily total post love reactions of a page.
`page_actions_post_reactions_sorry_total`	NUMERIC	Métrica	Daily total post sad reactions of a page.
`page_actions_post_reactions_total`	NUMERIC	Métrica	Daily total post reactions of a page (like + love + wow + haha + sorry + anger).
`page_actions_post_reactions_wow_total`	NUMERIC	Métrica	Daily total post wow reactions of a page.
`page_daily_follows`	NUMERIC	Métrica	The number of people who have followed your Page daily.
`page_daily_follows_unique`	NUMERIC	Métrica	The number of people who have followed your Page daily. (Unique Users)
`page_daily_unfollows`	NUMERIC	Métrica	The number of people who have unfollowed your Page daily.
`page_daily_unfollows_unique`	NUMERIC	Métrica	The number of people who have unfollowed your Page daily. (Unique Users)
`page_fan_adds`	NUMERIC	Métrica	(Deprecated) The number of new people who have liked your Page
`page_fan_adds_unique`	NUMERIC	Métrica	(Deprecated) The number of new people who have liked your Page (Unique users)
`page_fan_removes`	NUMERIC	Métrica	(Deprecated) The number of new people who have unliked your Page
`page_fan_removes_unique`	NUMERIC	Métrica	(Deprecated) The number of Unlikes of your Page (Unique users)
`page_fans`	NUMERIC	Métrica	The total number of people who have liked your Page
`page_fans_daily`	NUMERIC	Métrica	The total number of people who have liked your Page (daily)
`page_fans_likes`	NUMERIC	Métrica	The number of people who have liked your Page broken down by dimensions (page_fans_gender_age, page_fans_locale, page_fans_city, page_fans_country, page_fans_gender, page_fans_age fields)
`page_fans_likes_daily`	NUMERIC	Métrica	The number of people who have liked your Page broken down by dimensions (page_fans_gender_age, page_fans_locale, page_fans_city, page_fans_country, page_fans_gender, page_fans_age fields) (daily)
`page_follows`	NUMERIC	Métrica	Lifetime - The total number of people who have followed your Page. (Unique Users)
`page_follows_daily`	NUMERIC	Métrica	Lifetime - The total number of people who have followed your Page daily. (Unique Users)
`page_id`	TEXT	Dimensão	Page id
`page_impressions`	NUMERIC	Métrica	The number of times any content from your Page or about your Page entered a person's screen. This includes posts, stories, ads, as well other content or information on your Page.
`page_impressions_organic`	NUMERIC	Métrica	The number of times any post or story content from your Page or about your Page entered a person's screen through organic distribution.
`page_impressions_organic_unique`	NUMERIC	Métrica	(Deprecated) The number of people who had any content from your Page or about your Page enter their screen through organic distribution. This includes posts, stories, check-ins, ads, social information from people who interact with your Page and more. This metric is estimated.
`page_impressions_paid`	NUMERIC	Métrica	The number of times any post or story content from your Page or about your Page entered a person's screen through paid distribution such as an ad.
`page_impressions_paid_unique`	NUMERIC	Métrica	(Deprecated) The number of Accounts Center accounts that saw your ads at least once. Reach is different from impressions, which may include multiple views of your ads by the same Accounts Center accounts. This metric is estimated.
`page_impressions_unique`	NUMERIC	Métrica	The number of people who had any content from your Page or about your Page enter their screen. This includes posts, stories, check-ins, ads, social information from people who interact with your Page and more.
`page_name`	TEXT	Dimensão	The name of the Page
`page_post_engagements`	NUMERIC	Métrica	The number of times people have engaged with your posts through reactions, comments, shares and more.
`page_total_actions`	NUMERIC	Métrica	The number of clicks on your Page's contact info and call-to-action button.
`page_total_media_view_unique`	NUMERIC	Métrica	The number of total unique media viewers for your Facebook Page. This metric is estimated.
`page_video_view_time`	NUMERIC	Métrica	The total time (in milliseconds) spent by users watching videos on your Page.
`page_video_views`	NUMERIC	Métrica	The number of times your Page video has been viewed for at least 3 seconds, or nearly all if it is shorter than 3 seconds. During separate playback, videos are treated separately, replay time is excluded.
`page_video_views_autoplayed`	NUMERIC	Métrica	The number of times your autoplay videos have been viewed for at least 3 seconds, or almost completely if they are shorter than 3 seconds. When analyzing a single case of video playback, the time spent on replays is not taken into account.
`page_video_views_by_paid_non_paid_paid`	NUMERIC	Métrica	The number of times your Page video has been viewed for at least 3 seconds, or nearly all if it is shorter than 3 seconds, broken down by paid views. During a separate playback event, video views are counted separately, repeat times are excluded.
`page_video_views_by_paid_non_paid_total`	NUMERIC	Métrica	The number of times your Page video has been viewed for at least 3 seconds, or nearly all if it is shorter than 3 seconds, broken down by total views. During a separate playback event, video views are counted separately, repeat times are excluded.
`page_video_views_by_paid_non_paid_unpaid`	NUMERIC	Métrica	The number of times your Page video has been viewed for at least 3 seconds, or nearly all if it is shorter than 3 seconds, broken down by unpaid views. During a separate playback event, video views are counted separately, repeat times are excluded.
`page_video_views_click_to_play`	NUMERIC	Métrica	The number of views of your Page video, initiated by pressing the "Play" button, for at least 3 seconds, or almost completely if they are shorter than 3 seconds. When analyzing a single case of video playback, the time spent on replays is not taken into account.
`page_video_views_organic`	NUMERIC	Métrica	Your Page's video has been viewed for at least 3 seconds, or nearly all if shorter than 3 seconds, within organic reach. When analyzing a single case of video playback, the time spent on repetitions is not taken into account.
`page_video_views_paid`	NUMERIC	Métrica	The number of views of your Page's promoted videos for at least 3 seconds, or almost completely if they are shorter than 3 seconds. For each video impression, views are counted separately, the time spent on replays is not counted.
`page_video_views_unique`	NUMERIC	Métrica	The number of people who viewed your Page's video for at least 3 seconds, or almost all of them if they are shorter than 3 seconds. When analyzing a single case of video playback, the time spent on replays is not taken into account.
`page_views_total`	NUMERIC	Métrica	The number of times a Page's profile has been viewed by logged in and logged out people.
`store_location_descriptor`	TEXT	Dimensão	The Page's store location descriptor, e.g. the name of the mall the store is located in.
`clicks`	NUMERIC	Métrica	The number of times people clicked on anywhere in your posts without generating a story.
`full_picture`	IMAGE	Dimensão	If the photo's largest dimension exceeds 720 pixels, it is resized, with the largest dimension set to 720.
`is_eligible_for_promotion`	BOOLEAN	Dimensão	Whether the post is eligible for promotion.
`is_expired`	BOOLEAN	Dimensão	Whether the post has expiration time that has passed.
`is_inline_created`	BOOLEAN	Dimensão	Returns True if the post was created inline when creating ads.
`is_popular`	BOOLEAN	Dimensão	Whether the post is currently popular. Based on whether the total actions as a percentage of reach exceeds a certain threshold.
`is_published`	BOOLEAN	Dimensão	Indicates whether a scheduled post was published (applies to scheduled Page Post only, for users post and instanlty published posts this value is always true)
`media_type`	TEXT	Dimensão	[deprecated] A string indicating the object type of this post.
`permalink_url`	TEXT	Dimensão	The permanent static URL to the post/video on www.facebook.com. Example https://www.facebook.com/FacebookforDevelopers/posts/10153449196353553
`post_activity_by_action_type`	TEXT	Dimensão	Use Post Activity (number of likes), Post Activity (number of comments), Post Activity (times stories have been shared) instead.
`post_activity_by_action_type_comment`	NUMERIC	Métrica	The number of comments on a Post.
`post_activity_by_action_type_like`	NUMERIC	Métrica	The number of likes on a Post.
`post_activity_by_action_type_share`	NUMERIC	Métrica	The number of shares on a Post.
`post_clicks`	NUMERIC	Métrica	The number of times people clicked on anywhere in your posts without generating a story.
`post_clicks_by_type_link_clicks`	NUMERIC	Métrica	The number of clicks on any places in your publications without creating news (link clicks).
`post_clicks_by_type_other_clicks`	NUMERIC	Métrica	The number of clicks on any places in your publications without creating news (other clicks).
`post_clicks_by_type_photo_view`	NUMERIC	Métrica	The number of clicks on any places in your publications without creating news (photo clicks).
`post_clicks_by_type_video_play`	NUMERIC	Métrica	The number of clicks on any places in your publications without creating news (video plays).
`post_comments_total`	NUMERIC	Métrica	Total comments count of the post.
`post_comments_with_reply`	NUMERIC	Métrica	Total comments on the post including replies, matching the count shown in the Facebook UI. Read from the comments edge with filter=stream, unlike post_comments_total which counts only top-level comments.
`post_created_time`	TIMESTAMP	Dimensão	Post created time
`post_description`	TEXT	Dimensão	The description of the link (appears beneath the link caption). If not specified, this field is automatically populated by information scraped from the link, typically the title of the page.
`post_engagements`	NUMERIC	Métrica	Total engagements on a post: all reactions (like, love, wow, haha, sad, anger) plus comments and shares.
`post_id`	TEXT	Dimensão	Post id
`post_impressions`	NUMERIC	Métrica	The number of times your Page's post entered a person's screen. Posts include statuses, photos, links, videos and more.
`post_impressions_fan`	NUMERIC	Métrica	The number of times your Page content was on screen for accounts that followed or liked your Page.
`post_impressions_fan_unique`	NUMERIC	Métrica	(Deprecated) The number of Accounts Center accounts that followed or liked your Page. This metric is estimated.
`post_impressions_organic`	NUMERIC	Métrica	The number of times your Page posts are displayed on the user's screen as a result of unpaid distribution.
`post_impressions_organic_unique`	NUMERIC	Métrica	(Deprecated) The number of people who displayed your Page post as a result of an unpaid distribution (Post Reach - Organic).
`post_impressions_paid`	NUMERIC	Métrica	The number of times your Page post appears on the screen of any user as a result of paid distribution - for example, advertising.
`post_impressions_paid_unique`	NUMERIC	Métrica	(Deprecated) The number of people on whose screen the publication of your Page was displayed as a result of paid distribution - for example, advertising.
`post_impressions_unique`	NUMERIC	Métrica	The number of people on the page displayed the publication of your information. Publications are considered statuses, photos, links, videos, etc.
`post_message`	TEXT	Dimensão	Post message
`post_message_oneline`	TEXT	Dimensão	Post message in one line
`post_picture`	IMAGE	Dimensão	The picture scraped from any link included with the post.
`post_reactions_anger_total`	NUMERIC	Métrica	Total "anger" reactions of a post. Includes "anger" in the original post and its shares.
`post_reactions_by_type_total`	NUMERIC	Métrica	Total post reactions by type. Includes reactions in the original post and its shares.
`post_reactions_haha_total`	NUMERIC	Métrica	Total "haha" reactions of a post. Includes "haha" in the original post and its shares.
`post_reactions_like_total`	NUMERIC	Métrica	Total "like" reactions of a post. Includes "like" in the original post and its shares.
`post_reactions_love_total`	NUMERIC	Métrica	Total "love" reactions of a post. Includes "love" in the original post and its shares.
`post_reactions_no_shares`	NUMERIC	Métrica	Total reactions on the post/reel itself, excluding reshares. Read from the post object's reactions edge, so it matches the count shown in the Facebook UI (unlike post_reactions_* and post_video_* which aggregate reshares).
`post_reactions_sorry_total`	NUMERIC	Métrica	Total "sad" reactions of a post. Includes "sad" in the original post and its shares.
`post_reactions_total`	NUMERIC	Métrica	Total reactions of a post.
`post_reactions_wow_total`	NUMERIC	Métrica	Total "wow" reactions of a post. Includes "wow" in the original post and its shares.
`post_title`	TEXT	Dimensão	The title of the post.
`post_total_media_view_unique`	NUMERIC	Métrica	The number of total unique media viewers for a Facebook post.
`post_video_complete_views_organic`	NUMERIC	Métrica	Your videos have been viewed up to 95% or more of their organic reach. During a separate playback case, video views are counted separately, video replay time is excluded. Returns 0 for video reposts.
`post_video_complete_views_organic_unique`	NUMERIC	Métrica	The number of people who viewed your videos up to 95% or more of their organic reach. During a single playback event, views are counted separately, repeat times are excluded. Returns 0 for video reposts.
`post_video_views`	NUMERIC	Métrica	The number of times your videos have been viewed for at least 3 seconds, or nearly all if they are shorter than 3 seconds. During a separate case of playback, video views are counted separately, video replay time is excluded.
`post_video_views_autoplayed`	NUMERIC	Métrica	The number of times your autoplay videos have been viewed for at least 3 seconds, or almost completely if they are shorter than 3 seconds. When analyzing a single case of video playback, the time spent on replays is not taken into account.
`post_video_views_clicked_to_play`	NUMERIC	Métrica	The number of views of your videos initiated by pressing the Play button for at least 3 seconds, or almost completely if they are shorter than 3 seconds. When analyzing a single case of video playback, the time spent on replays is not taken into account.
`post_video_views_organic`	NUMERIC	Métrica	The number of views of your videos for at least 3 seconds, or almost completely if they are shorter than 3 seconds, within organic reach. During a separate playback case, video views are counted separately, video replay time is excluded.
`post_video_views_organic_unique`	NUMERIC	Métrica	The number of people who watched your videos for at least 3 seconds, or almost completely if they are shorter than 3 seconds, within organic reach. During a single playback event, views are counted separately, repeat times are excluded.
`post_video_views_paid`	NUMERIC	Métrica	The number of views of your promoted videos for at least 3 seconds, or almost completely if they are shorter than 3 seconds. For each video display, video views are counted separately, video repeat times are excluded.
`post_video_views_paid_unique`	NUMERIC	Métrica	The number of people who watched your promoted videos for at least 3 seconds, or almost completely if they are shorter than 3 seconds. For each video show, views are counted separately, repeat times are excluded.
`post_video_views_unique`	NUMERIC	Métrica	The number of people who watched your videos for at least 3 seconds, or almost completely if they are shorter than 3 seconds. During a separate playback event, video views are counted separately, repeat times are excluded.
`targeting`	TEXT	Dimensão	Object that limited the audience for this content. Anyone not in these demographics will not be able to view this content. This will not override any Page-level demographic restrictions that may be in place.
`total_video_15s_views`	NUMERIC	Métrica	Lifetime: Total number of times your video was viewed for at least 15 seconds.
`total_video_30s_views`	NUMERIC	Métrica	Lifetime: Total number of times your video was viewed for 30 seconds or 97% of the video if video is less than 30 seconds. (Total Count)
`total_video_60s_excludes_shorter_views`	NUMERIC	Métrica	Lifetime: Total number of times your video was viewed for 60 seconds only if the video is 60 seconds or longer. Returns 0 for video reposts: Facebook's post-level insights return 0 for reposted videos.
`total_video_complete_views`	NUMERIC	Métrica	Lifetime: Total number of times your video was watched at 95% of its length, including watches that skipped to this point. (Total Count). May read 0 for video reposts: derived from post-level organic + paid insights, which Facebook returns as 0 for reposted videos.
`total_video_complete_views_organic`	NUMERIC	Métrica	Lifetime: Number of times your video was watches at 95% of its length without any paid promotion, including watches that skipped to this point. (Total Count). Returns 0 for video reposts: Facebook's post-level insights return 0 for reposted videos.
`total_video_complete_views_organic_unique`	NUMERIC	Métrica	Lifetime: The number of unique people who watched your video at 95% of its length without any paid promotion, including people that skipped to this point. (Unique Users). Returns 0 for video reposts: Facebook's post-level insights return 0 for reposted videos.
`total_video_complete_views_paid`	NUMERIC	Métrica	Lifetime: Number of times your video was watched at 95% of its length after paid promotion, including watches that skipped to this point. (Total Count). Returns 0 for video reposts: Facebook's post-level insights return 0 for reposted videos.
`total_video_complete_views_paid_unique`	NUMERIC	Métrica	Lifetime: The number of unique people who watched your video at 95% of its length after paid promotion, including people that skipped to this point. (Unique Users)
`type`	TEXT	Dimensão	A string indicating the object type of this post.
`url`	TEXT	Dimensão	URL of the attachment.
`blue_reels_play_count`	NUMERIC	Métrica	Lifetime: The number of times your reel starts to play after an impression is already counted. This is defined as reels sessions with 1ms or more of playback and excludes replays.
`fb_reels_replay_count`	NUMERIC	Métrica	The number of times your reel starts to play again after an initial play of your reel by the same account for at least 1ms in the same session.
`fb_reels_total_plays`	NUMERIC	Métrica	The number of times your reel starts to play after an impression is already counted. This is defined as reel sessions with 1ms or more and includes replays. Replays are counted after the initial play of the reel in the same session.
`post_video_avg_time_watched`	NUMERIC	Métrica	Lifetime: the average time (in ms) your reel was played, including any time spent replaying the reel during a single instance of it playing. Because this metric includes replays, this number could be greater than the total length of the reel
`post_video_followers`	NUMERIC	Métrica	Lifetime: The number of people who followed your Page or profile within 24 hours of watching this reel. This metric is estimated.
`post_video_likes_by_reaction_type_reaction_angry`	NUMERIC	Métrica	Lifetime loves of a video broken down by reaction type.
`post_video_likes_by_reaction_type_reaction_care`	NUMERIC	Métrica	Lifetime loves of a video broken down by reaction type.
`post_video_likes_by_reaction_type_reaction_haha`	NUMERIC	Métrica	Lifetime loves of a video broken down by reaction type.
`post_video_likes_by_reaction_type_reaction_like`	NUMERIC	Métrica	Lifetime likes of a video broken down by reaction type.
`post_video_likes_by_reaction_type_reaction_love`	NUMERIC	Métrica	Lifetime loves of a video broken down by reaction type.
`post_video_likes_by_reaction_type_reaction_sad`	NUMERIC	Métrica	Lifetime loves of a video broken down by reaction type.
`post_video_likes_by_reaction_type_reaction_wow`	NUMERIC	Métrica	Lifetime loves of a video broken down by reaction type.
`post_video_social_actions_comment`	NUMERIC	Métrica	Lifetime comments of a video.
`post_video_social_actions_share`	NUMERIC	Métrica	Lifetime shares of a video.
`post_video_total_reactions`	NUMERIC	Métrica	Total reels reactions.
`post_video_view_time`	NUMERIC	Métrica	The total number of milliseconds your reel played, including time spent replaying your reel.
`reel_picture_url`	IMAGE	Dimensão	The URL for the thumbnail picture of the reel.
`reel_thumbnails`	TEXT	Dimensão	Thumbnails for the reel.
`reels_description`	TEXT	Dimensão	The description of the reel.
`reels_permalink_url`	TEXT	Dimensão	The permanent static URL to the reel on www.facebook.com. Example https://www.facebook.com/reel/1234567890
`reels_post_impressions_unique`	NUMERIC	Métrica	The number of people who saw your reel at least once, whether or not the person played your reel. This metric is different from impressions, which includes multiple views of your reel by the same person. This metric is estimated.
`reels_post_type`	TEXT	Dimensão	Indicates whether the content is a 'video' or 'reel'.
`video_post_impressions_unique`	NUMERIC	Métrica	The number of people who saw your reel at least once, whether or not the person played your reel. This metric is different from impressions, which includes multiple views of your reel by the same person. This metric is estimated.
`backdated_time`	TIMESTAMP	Dimensão	A user-specified time for when this object was created.
`backdated_time_granularity`	TEXT	Dimensão	The granularity of the backdated time. How accurate the backdated time is.
`captions`	TEXT	Dimensão	Captions for the video.
`content_category`	TEXT	Dimensão	The content category of the video.
`created_time`	TIMESTAMP	Dimensão	The time the video was initially published.
`description`	TEXT	Dimensão	The description of the video.
`embed_html`	TEXT	Dimensão	The embed HTML of the video.
`embeddable`	BOOLEAN	Dimensão	Whether the video is embeddable.
`event`	TEXT	Dimensão	Event info.
`icon`	TEXT	Dimensão	The icon that Facebook displays when videos are published to the Feed.
`id`	TEXT	Dimensão	The ID of the video.
`is_crosspost_video`	BOOLEAN	Dimensão	Whether the video is a crosspost from other page.
`is_crossposting_eligible`	BOOLEAN	Dimensão	Whether the video is eligible for crossposting.
`is_episode`	BOOLEAN	Dimensão	Whether the video is an episode in a series.
`is_instagram_eligible`	BOOLEAN	Dimensão	Whether the video is eligible for Instagram promotion.
`length`	TEXT	Dimensão	Duration of this video in seconds.
`live_status`	TEXT	Dimensão	Status of the video.
`picture`	IMAGE	Dimensão	The URL for the thumbnail picture of the video.
`place`	TEXT	Dimensão	Place info.
`poll_settings`	TEXT	Dimensão	Settings for polls on the video.
`polls`	TEXT	Dimensão	(Deprecated) Video polls attached to this video.
`post_views`	NUMERIC	Métrica	The number of times the video has been viewed.
`premiere_living_room_status`	TEXT	Dimensão	The status of the Premiere Watch Party, if any.
`privacy`	TEXT	Dimensão	The privacy setting for the video.
`published`	BOOLEAN	Dimensão	Whether the video is published.
`scheduled_publish_time`	TIMESTAMP	Dimensão	The time that the video is scheduled to publish.
`source`	TEXT	Dimensão	A URL to the raw, playable video file.
`sponsor_tags`	TEXT	Dimensão	Sponsor pages tagged in the video.
`status`	TEXT	Dimensão	Status of the video.
`tags`	OBJECT	Dimensão	(Deprecated) Users tagged in the video.
`thumbnails`	TEXT	Dimensão	Thumbnails for the video.
`title`	TEXT	Dimensão	The title of the video.
`total_video_10s_views`	NUMERIC	Métrica	Lifetime: Total number of times your video was viewed for 10 seconds or viewed to the end, whichever came first. (Total Count)
`total_video_10s_views_auto_played`	NUMERIC	Métrica	Lifetime: Number of times your video started automatically playing and people viewed it for 10 seconds, or viewed it to the end, whichever came first. (Total Count)
`total_video_10s_views_clicked_to_play`	NUMERIC	Métrica	Lifetime: Number of times people clicked to play your video and viewed it for 10 seconds or viewed it to the end, whichever came first. (Total Count)
`total_video_10s_views_organic`	NUMERIC	Métrica	Lifetime: Number of times your video was viewed for 10 seconds or viewed to the end, whichever came first, without a paid promotion. (Total Count)
`total_video_10s_views_paid`	NUMERIC	Métrica	Lifetime: Number of times your video was viewed for 10 seconds or viewed to the end, whichever came first, after a paid promotion. (Total Count)
`total_video_10s_views_sound_on`	NUMERIC	Métrica	Lifetime: Number of times your video sound was turned on and was viewed for 10 seconds or viewed to the end, whichever came first. (Total Count)
`total_video_10s_views_unique`	NUMERIC	Métrica	Lifetime: Number of unique people who viewed your video for 10 seconds or viewed to the end, whichever came first. (Unique Users)
`total_video_30s_views_auto_played`	NUMERIC	Métrica	Lifetime: Number of times your video started automatically playing and people viewed it for 30 seconds or 97% of the video if video is less than 30 seconds. (Total Count)
`total_video_30s_views_clicked_to_play`	NUMERIC	Métrica	Lifetime: Number of times people clicked to play your video and viewed it for 30 seconds or 97% of the video if video is less than 30 seconds. (Total Count)
`total_video_30s_views_organic`	NUMERIC	Métrica	Lifetime: Number of times your video was viewed for 30 seconds or 97% of the video if video is less than 30 seconds without a paid promotion. (Total Count)
`total_video_30s_views_paid`	NUMERIC	Métrica	Lifetime: Number of times your video was viewed for 30 seconds or 97% of the video if video is less than 30 seconds after a paid promotion. (Total Count)
`total_video_30s_views_unique`	NUMERIC	Métrica	Lifetime: Number of unique people who viewed your video for 30 seconds or 97% of the video if video is less than 30 seconds. (Unique Users)
`total_video_avg_time_watched`	NUMERIC	Métrica	Lifetime: Average time video viewed (Total Count)
`total_video_complete_views_auto_played`	NUMERIC	Métrica	Lifetime: Number of times your video started automatically playing and people watched it at 95% of its length, including watches that skipped to this point. (Total Count)
`total_video_complete_views_clicked_to_play`	NUMERIC	Métrica	Lifetime: Number of times people clicked to play your video and watched it at 95% of its length, including watches that skipped to this point. (Total Count)
`total_video_complete_views_unique`	NUMERIC	Métrica	Lifetime: Total number of unique people who watched your video at 95% of its length or more, including people that skipped to this point. (Unique Users)
`total_video_consumption_rate`	NUMERIC	Métrica	The ratio of unique video views to total unique impressions.
`total_video_impressions`	NUMERIC	Métrica	Lifetime: The number of impressions of the video. (Total Count)
`total_video_impressions_fan`	NUMERIC	Métrica	Lifetime: Number of impressions of your Page Video to people who have liked your Page. (Total Count)
`total_video_impressions_fan_paid`	NUMERIC	Métrica	Lifetime: Number of paid impressions of your Page Video Asset to people who have liked your Page. (Total Count)
`total_video_impressions_fan_paid_unique`	NUMERIC	Métrica	Lifetime: Number of people who like your Page and who saw your Page Video in an ad or sponsored story. (Unique Users)
`total_video_impressions_fan_unique`	NUMERIC	Métrica	Lifetime: Number of people who saw your Page video because they've liked your Page (Unique Users)
`total_video_impressions_organic`	NUMERIC	Métrica	Lifetime: The number of impressions of your Video in Feed or ticker or on your Page's Timeline. (Total Count)
`total_video_impressions_organic_unique`	NUMERIC	Métrica	Lifetime: Number of people who saw your Page Video in Feed or ticker, or on your Page's timeline. (Unique Users)
`total_video_impressions_paid`	NUMERIC	Métrica	Lifetime: Number of impressions of your Page Video in an Ad or Sponsored Story. (Total Count)
`total_video_impressions_paid_unique`	NUMERIC	Métrica	Lifetime: Number of people your advertised Page Video was served to. (Unique Users)
`total_video_impressions_unique`	NUMERIC	Métrica	Lifetime: The total number of people your video was served to. (Unique Users)
`total_video_impressions_viral`	NUMERIC	Métrica	Lifetime: The number of impressions of your Page Video in a story generated by a friend. (Total Count)
`total_video_impressions_viral_unique`	NUMERIC	Métrica	Lifetime: Number of people who saw your Page Video in a story from a friend. (Unique Users)
`total_video_play_count`	NUMERIC	Métrica	Lifetime Video Play Count.
`total_video_view_total_time`	NUMERIC	Métrica	Lifetime: Total time (in ms) video has been viewed. (Total Count)
`total_video_view_total_time_organic`	NUMERIC	Métrica	Lifetime: Total time (in ms) video has been viewed in Feed or ticker or on your Page's Timeline. (Total Count)
`total_video_view_total_time_paid`	NUMERIC	Métrica	Lifetime: Total time (in ms) video has been viewed after paid promotion. (Total Count)
`total_video_views`	NUMERIC	Métrica	Lifetime: Total number of times your video was viewed for 3 seconds or viewed to the end, whichever came first. (Total Count)
`total_video_views_autoplayed`	NUMERIC	Métrica	Lifetime: Number of times your video started automatically playing and people viewed it for 3 seconds or viewed it to the end, whichever came first. (Total Count)
`total_video_views_clicked_to_play`	NUMERIC	Métrica	Lifetime: Number of times people clicked to play your video and viewed it for 3 seconds or viewed it to the end, whichever came first. (Total Count)
`total_video_views_organic`	NUMERIC	Métrica	Lifetime: Number of times your video was viewed for 3 seconds or viewed to the end, whichever came first, without any paid promotion. (Total Count)
`total_video_views_organic_unique`	NUMERIC	Métrica	Lifetime: Number unique viewers who viewed for 3 seconds or viewed to the end, whichever came first, without any paid promotion. (Unique Users)
`total_video_views_paid`	NUMERIC	Métrica	Lifetime: Number of times your video was viewed for 3 seconds or viewed to the end, whichever came first, after paid promotion. (Total Count)
`total_video_views_paid_unique`	NUMERIC	Métrica	Lifetime: Number of unique viewers who viewed for 3 seconds or viewed to the end, whichever came first, after paid promotion. (Unique Users)
`total_video_views_sound_on`	NUMERIC	Métrica	Lifetime: Number of times your video sound was turned on and was viewed for 3 seconds or viewed to the end, whichever came first. (Total Count)
`total_video_views_unique`	NUMERIC	Métrica	Lifetime: Number of unique people who viewed your video for 3 seconds or viewed to the end, whichever came first. (Unique Users)
`universal_video_id`	TEXT	Dimensão	The publishers asset management code for this video.
`updated_time`	TIMESTAMP	Dimensão	The last time the video or its caption was updated.
`video_permalink_url`	TEXT	Dimensão	The permanent static URL to the video on www.facebook.com. Example https://www.facebook.com/FacebookforDevelopers/posts/10153449196353553
`video_post_id`	TEXT	Dimensão	Video Post id
`video_post_type`	TEXT	Dimensão	Indicates whether the content is a 'video' or 'reel'.
`video_total_reactions`	NUMERIC	Métrica	The total number of reactions on the video, across all types.
`views`	NUMERIC	Métrica	The number of times the video has been viewed.
`account_id`	TEXT	Dimensão	The Page ID of the Facebook Page
`account_name`	TEXT	Dimensão	The Page Name of the Facebook Page
`data_fetched_at`	TIMESTAMP	Dimensão	UTC timestamp (second precision) of when the connector request that pulled the row started. Freshly pulled rows show this request's start time; cache hits keep the start time of the request that filled the cache. Selecting this field disables aggregation, so rows are returned individually (each keeping its own fetch time) instead of being summed.
`datasource`	TEXT	Dimensão	The name of the Windsor connector returning the row
`date`	DATE	Dimensão	The dimension that determines how date-based data in a chart is handled (the time dimension).
`day_of_month`	TEXT	Dimensão	Day of the month

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